Have you ever felt like you could use a LinkedIn tip or two to make the most of the platform? Let’s be honest: Many of us could use a quick tutorial on how to use LinkedIn as an individual and as a...
The holiday shopping season has already begun, as marketers cater to early-bird shoppers looking for bargains. Holiday marketing efforts are well underway as brands create early Black Friday deals...
When most businesses are getting started, they might handle their social media themselves. Or they might simply put off using social media as a marketing medium. The idea of having a full-blown social...
When you’ve worked hard to build a business, negative online reviews can be a real disappointment. You might do everything right, and some customer, somewhere, will manage to find something wrong...
Social media mistakes are not uncommon — and they could be costing you big if you continue to repeat them. The most terrifying social media mistakes are the ones that might just scare away your...
This post is an updated repost of a previously published article. As a franchisor, you put a lot of time and resources into branding your business. Logo development, brand guidelines, marketing...
Recently in our Friday morning Zoom calls, our team has been sharing stories of the different ways we’ve had a positive impact on clients. Each social media success story of which we’ve been a part is...
If 2020 has taught us anything as social media marketers, it’s adaptability. The plans you had for your 2020 marketing may have had to be adjusted, put on hold or scrapped altogether. Now, as you...
In the cluttered world of social media, distinguishing yourself from the competition is more important than ever. Brands are vying for attention, and your brand voice can help you stand out from the...
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