Video marketing is one of the largest untapped markets that’s ready for growth. According to Wyzowl research, video remains a key priority for marketers, and you can see why: The amount of video content watched has almost doubled since 2018. With more and more people
Have you ever noticed that the most successful brands on social media tell stories? And we’re not talking about an occasional story — these businesses are built on storytelling. It’s in the way they sell their products, their ads, and even careers at their companies.
Trying to figure out how to market your business on social media? You’re not alone. In fact, you’re in good company. Even the biggest brands in the world are still trying to figure out how to navigate the world of social media marketing — and,
If you have lofty plans to purchase or grow a franchise location, it’s essential that you stick to habits and behaviors that have worked for successful owners like you. In this article, we discuss marketing habits in particular, although there are many other daily habits
Do you have FAQ about social media marketing? You’re in the right place. Social media has become a major part of the average person’s life. In 2020, over 3.6 billion people were using social media worldwide, a number Statista projects to grow to almost 4.41
With the Lunar New Year currently in full swing, you may see your social media feeds filled with information about this important holiday. As people clean their homes, exchange red envelopes of good fortune, and usher in a new year of opportunity, now is a
In case you missed it, Facebook ad targeting has changed. On January 19, 2022, Meta began scaling back certain Facebook ad targeting options related to potentially sensitive topics, such as health causes, sexual orientation, religious practices and groups, and political or social beliefs. The change
Social media can be a powerful tool, but it can also be overwhelming and confusing. As a franchise or small-business owner, you are inundated with social media tips and technology options. Which platform should you focus on? How do you get started? How the heck
If you’re like most business owners, you’re wondering what the next big social media trends will be. After all, everyone is looking for an edge in this changing marketing world. Are we going to see new social media platforms in the coming years, or will
In between sipping eggnog, exchanging white-elephant gifts and baking cookies, you still have to find time for posting local content if you’re a business owner. This time of year, as busy as it is for you personally, is also a prime opportunity to connect with
