Social media can be a powerful tool for your company. However, if you haven’t spruced up your social accounts in a while, it’s time to take out your spray bottle and squeegee and get to work. Take a look at four quick ways to spring clean your social media accounts,
Let’s face it: Social media can be daunting for businesses. And trying to keep up with all of its changes is challenging — especially when you’re also running a business! To make matters worse, you might have a lot of different people from different agencies working on your social media marketing,
Video marketing is one of the largest untapped markets that’s ready for growth. According to Wyzowl research, video remains a key priority for marketers, and you can see why: The amount of video content watched has almost doubled since 2018. With more and more people watching videos, companies are responding
Have you ever noticed that the most successful brands on social media tell stories? And we’re not talking about an occasional story — these businesses are built on storytelling. It’s in the way they sell their products, their ads, and even careers at their companies. By way of example, look
Trying to figure out how to market your business on social media? You’re not alone. In fact, you’re in good company. Even the biggest brands in the world are still trying to figure out how to navigate the world of social media marketing — and, we’ll be honest, they’ve got
If you have lofty plans to purchase or grow a franchise location, it’s essential that you stick to habits and behaviors that have worked for successful owners like you. In this article, we discuss marketing habits in particular, although there are many other daily habits that can help you achieve
With the Lunar New Year currently in full swing, you may see your social media feeds filled with information about this important holiday. As people clean their homes, exchange red envelopes of good fortune, and usher in a new year of opportunity, now is a good time to clean up
Social media can be a powerful tool, but it can also be overwhelming and confusing. As a franchise or small-business owner, you are inundated with social media tips and technology options. Which platform should you focus on? How do you get started? How the heck do you use Reels? It’s
If you’re like most business owners, you’re wondering what the next big social media trends will be. After all, everyone is looking for an edge in this changing marketing world. Are we going to see new social media platforms in the coming years, or will existing ones continue to expand?
In between sipping eggnog, exchanging white-elephant gifts and baking cookies, you still have to find time for posting local content if you’re a business owner. This time of year, as busy as it is for you personally, is also a prime opportunity to connect with your target audience. With local
