Social media growth is something most franchise brands, independent business owners and influencers are striving for, but it doesn’t come easy. It requires thought and effort. If you use social networking as simply a means to an end (aka sales) and not as a way
Franchise social media can be a fantastic way to build a community and reach new customers, but it’s still a relatively new marketing platform for many franchise brands. The challenge is that when your franchisees are using social media in their own way, it can
It’s safe to say that social media has changed everything — from the way people communicate to the way they buy. Because of this, customer service has become more important than ever, especially on social media channels. As a business owner, it’s imperative that you
Online reviews have been around since the dawn of the internet — it seems that people have always had opinions they want to share. But it’s only recently that they’ve become more important — and more visible — than ever, especially for business owners. Reviews
In today’s digital age, online reviews are one of the best ways to get your business found, and they’re also an extension of your brand. Reviews can be a great way to gain exposure, trust, and credibility with potential customers, as they are often the
At any given moment, conversations may be happening about your brand online (both positive and negative). Some of those conversations could be happening on dedicated review platforms, but others might appear on social media — maybe even right on your own page. At times, you
Businesses today can’t have a conversation about brand reputation without considering their online presence. Reputation management continues to be a critical component of online marketing today; in 2020 alone, an estimated 87% of consumers read reviews online for local businesses, up 6% from the previous
It’s hard to believe, but the new year isn’t too far away. Now is the time to look at the top social media trends we can expect to see in 2022. A good place to start is by looking back at the blur of a
At times, you might find yourself staring at a new online review, wondering how to respond to your customer. Sometimes, the response will come easily, like when a customer leaves glowing feedback about your product or service. Other times, you might find yourself responding to
Here at Rallio, we have a number of different product and service lines available to help our clients manage and scale their businesses online, as well as manage their online reputation. One such product is REVV, an innovative service designed to help businesses increase their
